Peter Jurgens

Peter Jurgens is independent moderator and counsellor of board sessions on positioning, reputation, marketing, change and strategic communication.

From 1998 – 2010 he was partner and owner of Boer & Croon and responsible for all consultancy activities in the area of positioning, reputation, branding, marketing, change management and strategic communication. From 2001 – 2005 he also served as vice-chairman of the executive board of Boer & Croon.

From 1993 – 1998 he served as managing director/vice president of Burson-Marsteller, a leading global communication consultancy.

Earlier in his career he worked at The Boston Consulting Group and PricewaterhouseCoopers, being involved in strategic and financial assignments.

He serves as chairman of Microjustice Initiative and as member of the supervisory boards of COT Institute for Security and Crisis Management and of Total Identity.

Peter studied physics and mathematics, business administration and Dutch language and literature.